Robert Byrnes, Director of Inventory Management, NBC Universal Digital
Robert is responsible for NBC Universal's digital and broadcast sales forecasting, planning, inventory control, ad trafficking,
account management and advertising operations. After 6 years in broadcast sales operations with NBCU, Robert transitioned into
digital. For over fifteen years, Robert has worked in similar roles, previously with other major media companies such as CNBC and ESPN.
He was born and raised in New York City and currently lives in Connecticut with his wife and two daughters. Robert earned a BA from Baruch College.
Mark Dye SVP Sales and Business Development, Bizo
John Ebbert, Publisher, Managing Editor, AdExchanger.com
John Ebbert has worked in media for 15 years in digital marketing and operational roles for companies such as Viacom's Nickelodeon,
Arkadium, Contextweb and as an entrepreneur. Following his entrepreneurial instincts, in July of 2008, he started
AdExchanger.com, an advertising news and discussion website which encourages an exchange of ideas on digital media optimization.
Jose Garcia-Franco, VP Yield, AOL
 Jose is responsible for AOL's Yield Management strategy with responsibility for both premium display and discretionary inventory.
Prior to this role he drove Advertising.com's yield management and delivery methodology.
Tom Gage, Principal, Corporate Analytics, Autotrader.com
Thomas Gage is an advertising technology and media executive with fifteen years experience in developing and creating digital media products
(online and offline), internet strategies and websites, and 30 years experience in IT architecture, business development, software development, and data analytics. He has worked for AutoTrader.com for ten years with prior experience in the creation of multiple successful startups as well as holding leadership roles in large companies.
His current focus is on Audience Management and monetization of audiences within the Automotive Vertical through targeted advertising. He has recently been developing solutions that observe consumer behavior across multiple websites, and then targeting these shoppers through Smart Ad technology on Demand Side Platforms and dynamic web sites.
Jennifer Hanks, VP, Professional Services, AdMonsters
 Jennifer joined AdMonsters in 2009 and brings over 10 years
of experience in digital media to the organization. She started off her career at Engage Media/Flycast, the first ever internet ad network, where she helped
launch and manage the publisher and advertiser side of the b2b and then b2c ad network. After the dotcom 'bust', she helped bring 'brick and mortar'
advertisers online with aquisition and list management campaigns at Prospectiv Direct. In 2004, she joined the New York Times and held many roles
there including Director of Ad Operations and Director of Digital Development. In her years at NYT, Jennifer was involved in a multitude of projects
including: building a sales support team, implementing new systems (workflow, yield management, billing), and outsourcing. She oversaw business planning,
new media (video/mobile), remnant and ad network strategy, and helped in the launch of the NYT Global Edition with International Herald Tribune. Prior to
her digital career, Jennifer worked in Hollywood at ICM. Jennifer holds an MSc in Business from the London School of Economics and a BA from Barnard College.
Josh Jacobs, SVP Brand Advertising Products and Global Marketing, Glam Media
 Jacobs oversees all aspects of brand advertising, applications and ad
partners as well as the Glam Publisher Network of 1,400 sites. Jacobs is also responsible for Glam Media's global marketing, including brand and agency marketing,
corporate communications and research. Jacobs joined Glam Media from Yahoo! where he was VP and GM of Marketing Technology and was responsible for setting Yahoo!'s
advertising technology strategy and for driving the marketplace operations supporting the company's advertising platform business. Prior to Yahoo!, Jacobs was president
of privately held software company X1 and worked at several early internet media startups including Bigstep.com, which he cofounded.
Terry Kawaja, President & CEO, LUMA Partners
Terence Kawaja is a seasoned strategic advisor to companies in the media and technology sectors, often at the intersection of both. He has over 20 years of experience advising clients ranging from Fortune 500 industry leaders to entrepreneurial growth companies. Mr. Kawaja has completed over 100 transactions totaling more than $300 billion in value.
As CEO of LUMA Partners, Mr. Kawaja advises clients large and small on mergers and acquisitions and other matters. He is a recognized expert in the internet and digital media sectors and a frequent speaker at leading industry conferences. Prior to LUMA Partners, Mr. Kawaja was CoHead of Digital Media at GCA Savvian, Global Head of Media M&A at Citigroup and CSFB as well as CFO of Raindance Communications.
Mr. Kawaja received an MBA from the Schulich School of Business, a JD from Osgoode Hall Law School and a BA in Economics from the University of Western Ontario. Mr. Kawaja lives in New York City with his wife and two sons.
Andy Kearney, VP Pricing & Yield Strategy, MySpace
 Andrew has deep knowledge of online ad pricing with more than 15 years experience. He has been VP of Pricing & Yield at MySpace since Jan 2009 after leading ad pricing at AOL for 10 years.
Prior to AOL, Andrew helped set up and run Netscape's ad operations and ad programs before Netscape was acquired by AOL, and at Softbank Interactive Marketing, he worked with several clients including Netscape and Hotmail in their early years.
Darren Kelly, Chief Revenue Officer, Photobucket
 Darren Kelly is a seasoned digital media and
technology executive. Previously he led the social media marketing practice for The Search Agency. He was the SVP of Business Development for Collective
Intellect - a social media analytics company. Prior to that, he was the VP Sales at NetCracker Technology, an enterprise software company.
He held strategic and corporate development positions at Level 3 Communications. He was a business strategy consultant at Bain & Company and an
investment banking analyst for Burns Fry, a precursor firm to BMO Nesbitt Burns. Darren is a Chartered Financial Analyst (CFA), a Canadian
Certified Investment Manager (CIM), holds a Bachelor of Commerce degree from the University of Alberta and an MBA from Harvard University.
Jason Kelly, Chief Media Officer, AdMeld
As AdMeld's Chief Media Officer, Jason oversees the company's global relationships with demand and data partners, as well as spearheads strategic
projects serving the Web's largest and most prominent publishers. Jason joined AdMeld from Time Inc., where he was Vice President of Strategy & Revenue Management.
In that role he helped manage Time Inc.'s digital network of sites and shape overall digital strategy and execution for the company. Prior to Time Inc., Jason was at Rapt,
a part of Advertising and Publisher Solutions at Microsoft, where he managed numerous strategic consulting engagements and enterprise software implementations
to drive revenue for premium publishers. While at Rapt, Jason also developed the course curriculum on behalf of the IAB for the Professional Development
Seminar on yield management for publishers. Before that, Kelly spent more than a decade in the airline industry, most recently as the director of revenue
management, sales and online distribution for Virgin America. He's been a regular speaker and moderator at events such as the IAB Networks and Exchanges
Conference and served as the keynote presenter at the AdMonsters US Publisher Forum.
Kirk McDonald, President, Digital, Time Inc.
Kirk McDonald was named President, Digital of Time Inc. in November 2008. In this corporate sales role, he brings together the company's collective
digital assets to deliver audience solutions to clients. With over 43.4 million unique users across Time Inc.'s branded sites, McDonald offers
advertisers quality environments, valuable audiences, and significant reach and scale.
McDonald is a seasoned multi-media veteran with deep experience across a range of media brands. He formerly held the position of Chief Advertising
Officer of the Fortune|Money Group, where he oversaw worldwide advertising sales and integrated marketing across the group's print and digital
properties. Prior to joining the Fortune|Money Group, McDonald served as the senior vice president of sales, marketing and client services for
DRIVEpm and Atlas, both key units of Microsoft's advertising business. Previously, Kirk spent nine years at CNET, where he was the senior vice
president of network sales. At CNET, McDonald engineered hugely successful strategic partnerships with the top-tier of technology marketers.
Before moving to the digital world, McDonald spent eight years in the magazine industry, selling ads for Ziff-Davis publications and, before
that, he worked at Conde Nast's Self magazine.
Fergus Mellon, Director Yield Maximization, Meebo
 Fergus has deep experience in premium Yield
Management and most recently was Director of Monetization Strategy & Pricing at AOL
where he had responsibility for all of AOL's owned & operated properties. He currently consults for Yieldex.
Tim Messier, Director, Pricing and Inventory, TWC Media Solutions
As Director of Pricing and Inventory, Tim is responsible for yield management across The Weather Channel's digital platforms. Prior to this role,
he was Director, Business Analytics and Ad Technology Manager at The Weather Channel and before that held a number of digital media positions at Phoenix Newspapers.
Tim lives in Atlanta and earned his BS in Decision and Information Sciences from the University of Florida.
Brendan Moorcroft, CEO, Cadreon
Brendan is a seasoned marketing specialist who has spent the majority of his career managing all aspects of digital marketing across client service, creative development,
technology deployment and media strategy/planning. He currently serves as the CEO of Cadreon, IPG Mediabrands newest agency focused on delivering audiences through its
audience marketplace. Prior to leading Cadreon, Brendan served as the SVP of Global Digital Strategy for Mediabrands/Universal McCann. His responsibilities included
setting the digital strategy for clients Microsoft, Chrysler, Charles Schwab and others, as well as driving the digital business internally for Mediabrands. Before
joining IPG Mediabrands, he served as the Group Director of Engagement Management for Organic where his clients included Sprint, Bank of America, Sony Playstation,
NetApp, Samsung and The Reelz Channel. Prior to joining Organic, Brendan served as an Associate Media Director for Grey San Francisco/Beyond Interactive where he
specialized in technology marketing. His clients included Oracle, McAfee, VERTIAS Software, WellPoint (Blue Cross of California), IntraWest and several others.
During his tenure at Grey, he served as the Regional Media Director for Mediacom's European operations based in London coordinating the European hub for all global
technology engagements.
Prior to joining Beyond Interactive, Brendan worked as a marketing consultant for Benefit Consultants, a marketing arm of Cendant Corporation.
Peter Naylor, SVP Digital Media Sales, NBC Universal
 As Executive Vice President of Digital Media Sales for NBC Universal, Peter Naylor drives advertising sales for NBC Universal's digital properties, including NBC.com, NBCSports.com and NBColympics.com, Syfy.com, Bravotv.com, USANetwork.com, Oxygen.com, AccessHollywood.com, and iVillage and its affiliated businesses such as Gardenweb and Astrology.com. He also oversees NBCU's Universal Audience Platform which launched in July 2010.
Prior to his post at NBC Universal, Naylor headed advertising sales for the iVillage Properties, which was acquired by NBCU in May 2006. Before joining iVillage in April 2002, he served as Vice President of Sales for Terra Lycos. Previously, Naylor served as Sales Director for Wired Digital Interactive, an online pioneer of commercial publishing on the Web. He has also held advertising sales positions with Vanity Fair and Spin magazines and at radio stations WSSH in Boston and WSRO in Marlboro, Massachusetts.
Naylor sits on the boards of The Internet Advertising Bureau, The Online Publishers' Association, Healthline and Goodwill Industries of New York and New Jersey. He also is on the Digital Marketing Board of Governors for dmg world media. In addition, he was a founding board member of 212, a New York interactive media trade association.
Dan Reiners, Director of Yield Management, Wall Street Journal
 Dan Reiners has been involved in revenue management and forecasting for over ten years, starting with Frontier
Airlines, and moving through a series of business intelligence and revenue yield management positions within travel dot coms,
including Travelocity. He moved to the NYC Department of Education to do enrollment planning for the high school matching process.
In 2006 he joined Wall Street Journal/Dow Jones to do inventory forecasting and yield management where he remains to this day.
Dan is a mid-pack Cat 4 cyclist and an avid traveler, doing his best to eat his way around the world.
Anthony Rhind, Co-Chief Executive Officer, Havas Digital
 Anthony is the co-Chief Executive Officer of Havas Digital, the interactive network of Havas Media. As Havas Digital co-CEO, Anthony leads the Group focusing the efforts on client services, product development and new initiatives in 8 regions: North America, LatAm, APAC, Middle East, and Southern, Northern, Central, Eastern Europe.
Based in London, Anthony joined Media Contacts in 2001 as UK Country co-Manager, prior to that he worked for a number of years as a strategic planner across a number of media agencies. During his time running the UK operation billings grew three fold as Media Contacts UK won new business and grew existing business.
In 2003, Anthony was promoted to Chief Strategy Officer for Havas Digital worldwide. He was responsible for the 'media' service delivered across the Havas Digital networks, leading a senior team across the network offices to focus on driving service quality, intelligence gathering, knowledge share plus research and insight process. A key goal was the 'networking' of knowledge and best practice to all our people and clients. Anthony also worked closely with the other networks within Havas group to ensure seamless integration of interactive media across existing client & new business proposals.
Under Anthony's Chief Strategy Officer role, Havas Digital has become the world's third largest digital media group comprising Media Contacts, global interactive media network; Lattitud and iGlue, sister's interactive media networks; Mobext, mobile advertising network; One to One, specialized CRM solution in Portugal, and rapidly expanding Archibald, Ingall and Stretton, interactive creative shop in the UK, USA and Spain.
Moreover, Havas Digital has expanded its global footprint to operate from 54 cities in 42 different countries across Europe, North America, South America, Asia and Oceania, serving over 600 clients, including the market leaders in many industries such as Air France, Danone, Expedia, Fidelity, France Telecom, ING Direct, Nike, Peugeot/Citršen, Repsol, Reckitt Benckiser and Vodafone amongst others.
Havas Digital has consistently been present at the major interactive media festivals, winning over 100 awards worldwide throughout the past two years.
Anthony holds an MSc in Media Business from Stirling University & a BA from London University. He also attended the two year General Management Programme at CEDEP, within INSEAD. Anthony lives in London with his wife and three children.
Vivek Shah, CEO, Ziff Davis, Inc.
 Vivek Shah is CEO of Ziff Davis, Inc., a leading digital media company specializing in the technology market.
Shah was formerly group president, digital for Time Inc.'s news, business and sports properties, which include Time.com, Life.com, CNNMoney.com, SI.com, FanNation.com, Golf.com and SIKids.com.
Prevously, Shah served as president of the Fortune/Money Group, which included the magazines Fortune, Money and Fortune Small Business and the website CNNMoney.com. Prior to that, Shah served as president of digital publishing of the group where he oversaw the launch of CNNMoney.com, the Web's largest vertical business site.
Previously, Shah was the general manager of the group, functioning as its senior financial and business development executive, helping to develop and implement strategy and manage day-to-day operations. Prior to that, Shah was the vice president of new business ventures of the group, where he was responsible for launching and managing a portfolio of new businesses.
Shah has been named Online Publisher of the Year by MIN and Innovator of the Year by BtoB's Media Business. Shah was also named to Folio magazine's Thirty under 30 list and Crain's Forty under 40 list. He has a B.A. in political science from Tufts University.
Matt Spiegel, CEO, Omnicom Media Group
As CEO of Omnicom Media Group Digital, Matt is responsible for developing the road map and executing the vision of Omnicom Media Group's digital solutions.
Omnicom Media Group is the global media division of Omnicom Group Inc. Its businesses include leading media service companies OMD Worldwide and PHD Network, as well as a number of specialized companies in areas including search engine marketing, branded content production, out-of-home media and others. OMG operates in more than 100 countries with a client list that includes Pepsi, HP, Intel and Nissan/Renault. OMG Digital oversees $2 billion in digital media spending on behalf of its clients.
In addition to leading global digital initiatives across Omnicom Media Group, Matt has specific functional responsibility for OMG's media trading business that is developing solutions for an automated and data rich media landscape.
Matt is the Founder and former CEO of Resolution Media, a Chicago based company that delivers customized business solutions through search marketing. In five years as CEO, Matt lead Resolution Media from a four person start-up to a 100 person organization owned by Omnicom Media Group.
A true digital veteran, Matt entered the industry in 1997 and quickly discovered the power of interactive, data driven marketing. Capitalizing on the growing field, Matt became an early advocate for digital media on both the buy and sell sides of the industry.
A respected thought leader, Matt is a frequent speaker at industry events, is often quoted within business and trade journals and is an advisor to both new and leading digital media and technology companies.
Matt graduated from the University of Illinois at Urbana-Champaign with a Bachelor of Science degree in Marketing. When Matt is not focused on OMG's digital space, he enjoys spending time with his wife and two sons, rooting for Chicago sports teams, seeing live music, and traveling to unique and interesting places.
Jeremy Steinberg, VP Digital Sales & Business Development, FOXNews
 Jeremy Steinberg is the Vice President of Digital Sales and Business Development at FOX News Channel & FOX Business Network. In this capacity, he oversees all sales and business development operations of Digital, including: FOXNews.com, FOXBusiness.com, FOX News Mobile, and FOX Business Mobile.
Prior to his promotion as Vice President in January 2006, Steinberg was Director of Digital Media Sales. In this position, he launched the sales department for FOXNews.com. Steinberg has been with FNC since March 2001 where he began as a Cable Sales Assistant before being promoted to a Cable Sales Planner in Advertising Sales. Prior to his career at the network, Steinberg was a Sales Associate at News Digital Media, a division of News Corporation.
A graduate of the University of Michigan in May 2000, Steinberg received a Bachelor of Arts in History.
Jay Wright, Yield Manager, Cars.com
Jay Wright is currently the Yield Manager for Cars.com and leads a team that's dedicated to inventory forecasting, rate card management, and revenue optimization.
Jay got his start at Cars.com in online marketing where he managed SEM campaigns and digital media buys before he moved into a B2B digital marketing role,
where he led product positioning efforts, client engagement, sales consultation and industry analysis.
In addition to his current role at Cars.com, Jay is an Adjunct Professor of business statistics and operations management at North Park University.
Before coming to Cars.com, Jay had various experiences in sales, business intelligence and digital strategy for Emerson Electric, Hewitt Associates and EuroRSCG.
Jay has Bachelor of Arts degree in Economics from the University of Illinois and an MBA in Operations Management from DePaul University.
Michael Zimbalist, VP, Research & Development Operations, The New York Times Company
 Michael Zimbalist joined The New York
Times Company as vice president, research & development operations in January 2006.
Mr. Zimbalist leads the development and management of the Company's newly formed R&D group. He clarifies and sets the group's vision to build a vibrant, long-term innovation capability for the Company. He also oversees mobile technology initiatives for the Company.
Before joining the Company, Mr. Zimbalist headed the Online Publishers Associations. He joined the OPA in 2001 as acting executive director and advanced to executive director and then president in 2004. Previously he was executive vice president of marketing and business development at ePod Corporation from 1999 until 2001. From 1997 until 1999 he was a general manager of online services at United Media, and from 1995 until 1997 he was a director of development and production and creative director for the Multimedia Group at Capital Cities / ABC. From 1993 until 1995 he was a senior producer at AT&T Downtown Digital, and from 1990 until 1993 he was a writer/producer at Walt Disney Imagineering. Before that, he was a freelance writer and producer since 1982.
Mr. Zimbalist received a B.A. degree in chemistry and philosophy from Brown University in 1979.
Tom Shields, CEO, Yieldex
 Tom is a pioneer in internet advertising, having co-founded NetGravity in 1995 to create the world's first internet ad servers. As CTO, Tom developed mission-critical real-time ad server software that was successfully deployed at over 300 customer network operations centers. This rapid growth led to NetGravity's IPO in 1998, and subsequent acquisition by DoubleClick in 1999 for over $500m. Tom also received a Service Award from the IAB for leading the group that created the first ad impression counting standards.
Tom was most recently a Managing Director at Woodside Fund, where he led investments in early stage technology startups. Tom served on the boards of companies in a wide range of sectors, including open source and enterprise software, Web 2.0 and Internet services, optical networking, and microprocessors.
Prior to NetGravity, Tom was a development manager at Oracle, and was a member of two technology startups. He received a BA in Computer Science with honors from Harvard College.
Randy Nicolau, CEO, Demdex
 Randy Nicolau is an advertising technology and media executive with over 15 years experience creating and leading highly successful public and
private companies. Currently, Nicolau is the CEO and Co-founder of Demdex, the first-ever SaaS provider of audience management services. Prior to
Demdex, Nicolau served as the CEO and Chairman of AzoogleAds (now Epic Advertising), the global advertising network he helped to dominate the
performance advertising space. He grew revenues organically from $63 million to over $150 million in two years and established AzoogleAds as
the leader in its category. Before joining AzoogleAds, Nicolau was the President of Playboy.com (NYSE: PLA) where he led the turn-around of
the company's internet, ecommerce, and wireless businesses which created more than $200 million of equity value in just two years (a 40% increase).
Shortly thereafter, he was promoted to President of Worldwide Distribution and added the company's Television and Home Video business lines to his
list of responsibilities.
Early in his career, Nicolau founded Bridgepoint Marketing, an offline database marketing company he bootstrapped and sold to one
of its biggest competitors. He also worked for an online fantasy sports company, Small World Media, that was sold to The Sporting News.
Randy graduated from Harvard University in 1992 and lives in New York City with his wife Jennifer. He is an active member of the Young President's
Organization (YPO).
Michael Barrett, CEO, AdMeld
 Mr. Barrett joined AdMeld from Fox Interactive Media, where he was Executive Vice President, Chief Revenue Officer and oversaw worldwide revenue
for all properties, including MySpace, IGN, FoxSports.com, Fox.com, AmericanIdol.com and Scout.com. Before Fox, Mr. Barrett held senior sales
positions at interactive leaders AOL Media Networks, GeoCities/Yahoo! and Disney Online. Prior to joining Disney, he held senior positions
with Meredith Publishing, Newsweek Magazine and Family PC Magazine.
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